How to View Followers of Your Company Page on LinkedIn
By Rick Siderfin
It's been said, usually half-jokingly, that social media platforms take your followers 'hostage'. They do this by making sure that despite these individuals having expressed an interest in your company or your brand, only a small percentage of them ever get to see the updates that you or your company put out.
It's not hard to see their motivation for this. Limiting the organic reach of your company posts makes it easier for the social media giants to sell you their advertising services. That said, provided the content you share is genuinely useful, thought-provoking, inspiring, or interesting, it is still possible to get significant results from social media without spending a penny on advertising.
At Vortex, for example, our posts consistently reach over 1,000 people per day across LinkedIn, Twitter, and Facebook. If your social media marketing isn't getting that kind of traction, then why not get in touch with us today to see how we might be able to help you?
Back to the subject of today's post. With the release of their new interface in September 2017, LinkedIn took the concept of 'taking your followers hostage' and made it a reality. They removed the ability of users to see who was following their company page.
This has led, not surprisingly, to a lot of frustration, with users pointing out that it works against the best interests of LinkedIn by making it difficult for companies to create content that is likely to catch the attention of their followers.
That aside, there is a work-around you can use (for now, at least) so let's cut to it:
Yes, you can still view who is following your company on LinkedIn by following these simple steps:
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